Integrating your web design with your printed materials can help further the consistency of your corporate identity and branding. Encore Visions provides print media and identity services that increase your brand visibility and help you build a strong brand presence beyond the online sector. We offer a wide array of print and identity design services. Whether you need eye-catching brochures, updated business cards, or a fresh new advertising plan, we can help.



 

Your brand identity starts with your logo. A prospective customer should be able to look at your logo and instantly get a feel for your company. A current customer should automatically associate your logo with the products and services that you offer. Your logo is your mark and it should be eye-catching and creative, but more than anything should represent who you are; your culture.

An extension of a company logo is business stationery. Nothing makes a business look more credible than professionally designed stationery. An investment in professionally designed stationery will pay off every time you hand out your business card and every time you send a letter. Nearly everyone has been handed a cheap business card or received business correspondence on generic letterhead, and every time it leaves you with the feeling that the person is not serious or reliable. By contrast, professionally designed stationery helps to form a lasting impression in the minds of your employees, business partners and customers.

 

   

 

Encore Visions produces ads for a wide variety of clients, all with an eye towards RESULTS. We are an emerging leader in graphic design and advertising and these skills are always put to the task of SELLING your product or service. Producing a magazine ad that actually works is an art as much as a science. We will walk you through the steps necessary for an ad campaign to be successful, including eye-catching design, consistency, theme, and frequency. Our effective print ads incorporate strategically focused message, compelling headlines, engaging photography and images, sales oriented copywriting, and defined call to action. It's this combination that brings the results Encore Visions customers have come to expect.

Encore Visions transfers these strategies and success to the catalog we produce. We know the difficulties that companies have with producing a "first" catalog and the rewards that come when catalogs become a part of your overall marketing effort. If you already produce a catalog, we can help you produce a higher quality publication that is more effective. We can also tie your catalog directly to a website by way of look, feel and message.

   



 

Company collateral such as presentation folders and brochures play a much different role in today's business than they used to. These forms of communication used to be the sole way in which prospective customers or business partners would find out about your company. These tools should now be used as a way to encourage your prospects to do one of two things: visit your website or call your company.

Brochures and folders should not be packed with information. This makes them bulky and even more unlikely to be read. A good brochure or presentation folder will communicate some very compelling points and have calls to action to drive prospects to your site or the phone to learn more about how they can benefit from these points. It’s all about building an interest and evoking prospects’ natural curiosity.

   



 

Banners and promotional items are an effective way to give your company that little something extra when marketing your business at home or on the road. Promotional items and banners are a must at a trade show or convention. Certain promotional items can also be used in day-to-day business for things such as customer appreciation and employee recognition.

Examples of promotional items include postcards, greeting cards, apparel, car decals, flyers, calendars, magnets, notepads, pens, mousepads, etc. Encore Visions can customize almost any item that you would like to use to promote your business.

There is so much that product packaging can do for any business, especially if the products are retail merchandise. Product packaging can provide advertisement for the product, before the consumer has to make an immediate purchase. The color, the material, and what is written on the packaging can help a potential client identify with the brand and help in his purchasing decision. An excellently packaged product will reflect effort and competitiveness. Especially when the merchandise is still new in the market, and even more specifically when the product brand is competing against more popular and more established brand names, the right packaging will typically pique a consumer.